Senior Influencer Specialist

About SAMY

We weren't built to follow, we were built to lead.
SAMY is the global powerhouse redefining brand communication for a social-first world—helping brands stay relevant, shape culture, and build real connections at the speed the world moves. Since 2013, we've grown from a bold idea into a global force: 1,200+ experts, 17+ offices, 55 markets, 22+ countries. We launch 40+ campaigns a week, create one piece of content every minute, and generate +$500K in revenue every day.

We are Path Finders: curious, ambitious, and never afraid to challenge what's next.
We don't play it safe. We build what's next.
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Key Responsibilities

Strategic Campaign Development

• Translate client briefs into high-level influencer marketing strategies and creative campaign proposals.

• Collaborate with strategy, creative, and account teams to define campaign objectives, KPIs, and storytelling angles.

• Ensure influencer activations align with brand positioning and audience insights.

Influencer Selection & Management

• Identify, evaluate, and select relevant influencer profiles across platforms (Instagram, TikTok, YouTube, and emerging channels).

• Build and manage influencer shortlists based on audience fit, engagement quality, and brand alignment.

• Develop detailed content calendars and oversee content production to ensure consistency, quality, and compliance.

Campaign Execution & Performance Oversight

• Monitor daily campaign performance and optimize based on real-time insights.

• Ensure timely delivery of influencer content across all campaign phases.

• Identify opportunities to enhance engagement, reach, and conversion performance.

Event & Activation Support

• Support influencer participation in brand activations, events, and experiential campaigns.

• Coordinate logistics and ensure smooth collaboration between influencers, brands, and production teams.

Cross-functional Collaboration

• Work closely with booking, strategy, and data teams to improve negotiation processes and campaign efficiency.

• Leverage social listening and insights to identify cultural trends and influencer opportunities.

• Contribute to post-campaign analysis and reporting with actionable insights.

Reporting & Insights

• Aggregate influencer performance data and campaign results.

• Deliver clear and insightful reports highlighting learnings, ROI, and optimization opportunities.

• Translate data into strategic recommendations for future campaigns.

Legal & Financial Management

• Oversee influencer contracts, usage rights, and compliance requirements.

• Support budget tracking and ensure financial accuracy across campaigns.

Workflow Optimization

• Continuously improve internal processes between brand teams, influencers, and agency stakeholders.

• Propose innovative approaches to influencer selection, content production, and campaign measurement.

Skills & Qualifications

Required Skills

• 2–5 years of experience in influencer marketing, social media, or digital campaign management.

• Strong understanding of influencer ecosystems and social media platforms.

• Advanced analytical and reporting skills with high proficiency in Excel or similar tools.

• Ability to translate data and trends into strategic and creative recommendations.

• Strong communication, negotiation, and project management skills.

• Highly organized, proactive, and detail-oriented mindset.

Experience

• Proven experience managing influencer campaigns end-to-end for brands or agencies.

• Familiarity with influencer selection tools, social listening platforms, and performance analytics.

• Experience working in fast-paced, client-facing environments is a plus.

Languages

• Full professional proficiency in English (written and spoken).

Benefits

• Work your way — Flexible schedule, hybrid work, and the opportunity to work up to 3 weeks a year from any SAMY office around the world.

• Time that matters — Celebrate your birthday with a day off, plus company holidays on December 24th and 31st to recharge.

• Grow with us — Global mobility opportunities, mentorship, parenthood support, and a transparent performance-driven compensation framework.

• Be part of the journey — Help shape our team through our referral program and enjoy a collaborative, social culture, backed by a transparent, performance-driven compensation framework that rewards impact and supports your growth.

The SAMY Mindset

Forget the job description for a second. The real question is: are you a Path Finder? Bold enough to challenge what's possible. Collaborative enough to build it together. Driven enough to make it happen.

We don't just hire for roles, we hire for mindset. We look for people who communicate with honesty, collaborate without ego, embrace change with energy, and take real ownership of what they build.

We're not looking for people who think the same, we're looking for people who want to grow with us.
Here's what it actually looks like to belong here:
Be Kind — because respect, trust, and honest feedback make great teams stronger.
Go Beyond — because good is never enough when excellence is the standard.
Craft Together — because the best ideas don't happen in silos.
Enjoy the Journey — because growth lives outside the comfort zone.
Own It — because real impact starts with accountability.
If this feels like your kind of adventure, let's build something together.

Diversity & Inclusion

At SAMY, difference is not something we accommodate, it's what makes us stronger.
With a team made up of 70% women and more than 35 different nationalities, our different backgrounds, perspectives, and experiences challenge our thinking, sharpen our creativity, and push us to build better work, and a better company.

We are committed to creating an inclusive, accessible, and barrier-free environment where everyone feels seen, heard, and empowered to thrive. And if you need support or adjustments along the way, we'll make sure you have what you need to do your best work.

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