Data Research & Insights

About SAMY

 SAMY is a global network of independent marketing and communications agencies, using research, technology, strategy, creativity, and performance to deliver impactful, data-driveN solutions and drive growth for brands. With over 1000 employees in 15+ offices across 18 countries (Europe, U.S., Latin America) and operating in 55 markets, SAMY serves over 100 leading clients, specializing in award-winning, end-to-end digital campaigns.

Mission

We are seeking a Data/Research & Insights Analyst to join our dynamic team. This role is critical in leveraging data to drive actionable insights, shaping innovative strategies, and optimizing campaign performance. The ideal candidate is analytical, curious, and skilled at uncovering trends that guide creative and strategic decision-making.

Job Functions 

• Data Analysis & Insights: Translate large volumes of data into concise, impactful insights.

• Analyze metrics to evaluate campaign performance, identifying trends and areas for optimization.

• Develop and maintain benchmarks to measure success against industry standards and competitors.

• Social Listening & Market Research: Use social listening tools (e.g., Brandwatch, Sprinklr, Synthesio, NetBase, Socialbakers) to monitor consumer conversations, market trends, and competitor activity.

• Conduct research to support account management and strategic planning teams with trend reports and market analysis.

• Stay informed about the latest innovations and industry developments to guide strategy.

• Reporting:Prepare quarterly performance reports focused on brand performance, category trends, and competitive analysis.

• Collaborate with cross-functional teams to create actionable recommendations that inform content creation, campaign messaging, and budget optimization.
  

Skills

3-4 years of experience overall

Ability to translate complex datasets into meaningful insights and impactful reports.

Strong attention to detail and problem-solving abilities.

Highly collaborative with excellent communication and teamwork skills.

Proactive, curious, and innovative mindset.

English full working proficiency (written and verbal)

Proven experience in using social listening tools and analyzing data for marketing strategies (minimum 2-3 years).

Expertise in query setup, keyword selection, and crafting data-driven reports tailored to specific brand strategies.

Familiarity with digital marketing trends, social media platforms, and influencer marketing metrics.

Cultural Fit

If you are kind, collaborative and driven by excellence, you will thrive here. We work without

silos or egos, we give sharp feedback, and we execute with precision towards shared goals. If

you take ownership of your decisions, your performance and your results, this is your place.